Focus on urgency, the key consideration for people searching for a criminal lawyer.
What We Did
- Visually, use icons (the clock) and a strong subhead/banner.
- Write all copy with a time-sensitive point-of-view.
We focus on the core reason clients come to you. Yours will be one of many websites they visit. They’ll then contact two or three firms. By giving clients what they want most–assurance, confidence, value, and a perceived comfort level–you move higher on their decision tree.